Sr. Director of Demand Generation

Remote

Full Time

Marketing

Senior Manager/Supervisor

Zilliant is a SaaS company on a mission to eliminate Pricing Anxiety and turn pricing into a strategic advantage for our customers. Guided by our values—People First, Trust, Accountability, Impact, and Innovation—we deliver intelligent solutions that align teams, build confidence, and drive sustainable growth. We know our business is about more than just software—it’s about the people who power it, from our dedicated team to the customers we serve.

Zilliant is seeking a strategic, results-driven Senior Director of Demand Generation to lead our global pipeline growth efforts. Reporting to the VP of Marketing, this high-impact role will own our multi-channel demand strategy and directly manage both the Demand Gen and BDR teams.

You’ll develop and execute integrated, data-driven programs to drive revenue growth, improve funnel performance, and generate outbound pipeline—working closely with Product Marketing, Sales, and Business Development. This is a hands-on leadership role with broad visibility and the opportunity to shape how we engage and convert target accounts.

What You’ll Do:

Own and lead the global demand generation function, driving scalable programs across digital, ABM, email, events, and outbound sales development.
Manage and develop the Demand Gen and BDR teams, ensuring strong alignment between marketing campaigns and outbound prospecting efforts.
Create and execute high-level pipeline generation strategies, including ABM and outbound initiatives, aligned to sales objectives and company growth targets.
Drive outbound pipeline growth by optimizing processes, tools, content, and outreach tactics across the BDR team and marketing organization.
Set and manage the demand generation budget, allocating resources for maximum ROI and balancing long-term strategy with short-term performance.
Establish and track KPIs and performance metrics that clearly demonstrate marketing and BDR contributions to pipeline, funnel conversion, and revenue.
Provide executive-level reporting and insights, regularly presenting to the CEO, CRO, and Board on campaign performance, funnel health, and pipeline forecasts.
Leverage tools like Marketo, Salesforce, ZoomInfo and 6Sense to build and refine automated programs, drive pipeline velocity, and improve lead handoffs and conversion.
Lead campaign project management, ensuring flawless execution of multi-channel programs that move prospects through the funnel and accelerate sales cycles.
Collaborate cross-functionally with Product Marketing, Sales, RevOps, and Customer Success to ensure message consistency, audience alignment, and go-to-market cohesion.
Solve complex problems creatively, using data, stakeholder input, and market insights to overcome blockers and continuously improve performance.

Who You Are

A strategic and hands-on demand generation leader with a passion for pipeline creation and team development.
A confident communicator with executive presence, comfortable presenting to senior leadership and Board-level stakeholders.
A proactive problem solver who thrives in fast-paced, high-growth SaaS environments.
A strong operator and project manager, capable of orchestrating complex, multi-touch campaigns with precision and agility.
A data-driven decision maker who knows how to define, measure, and optimize KPIs that tie directly to business outcomes.

What You’ll Enjoy:

Full benefits package including medical, dental, and 401k plans with a company match
Generous Paid Time Off (PTO) policy to ensure a solid work/life balance
Monthly Zilliant Zen Days to rest and recharge
Comprehensive parental leave to provide time to bond with new family members
Volunteer Time Off (VTO) policy to give back and contribute to your local community
Remote or Hybrid work schedule, depending on team and personal preferences
The financial and strategic backing of Madison Dearborn Partners (MDP)

Zilliant is committed to creating a culture of respect, belonging, and inclusivity. We are dedicated to revealing relevant opportunities to elevate equity, promote diversity, and lead with purpose.

Zilliant is a proud Equal Opportunity Employer (EOE) and provides an environment of diversity, equality, and inclusion (DEI) to all employees and applicants, regardless of a person’s age, race, color, physical or mental disability, genetic information, gender, gender identity or expression, marital status, medical condition, ancestry, military or veteran status, national origin, religion, religious creed, sex, sexual orientation, or any other protected status under federal, state, or local law.

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